One thing is selling a product. Delivering it is another.

Those two processes are traditionally separated. One is carried out online, the other in the background somewhere.

However, that separation is often a little bit stickier.

In addition, Orders need to be transferred, managed and coordinated. We lose information, we experience delays and it all becomes fragmented.

Here's an interesting thing that occurs with aprishop and apridel.

And the sale becomes a seamless delivery.

Sellers can control not only their products but also how the customer receives those products. They have transparency, they have a grip and — most importantly —they are empowered to shape the end-to-end journey.

This often also creates a new layer value — which is great.

Prospects no longer just finish doing purchases — and in addition they become part of the courting between vendor and customer.

And that connection fuels sustained growth over time.